Surf Iguanas
In design school, we were tasked with creating a mascot for a randomly generated sports team name. I was assigned the Fairfield Surf Iguanas and expanded the project to develop a cohesive brand for the team, including logos, a brand guideline document, a promo video, a website, and more. The branding captures a retro surf style with bold elements designed to grab the viewer’s attention and make the team stand out. The three waves in the logo represent the three bases players must reach before scoring a home run, while the main iguana mascot symbolizes the team’s “live in the moment” mentality, riding the wave of each game.